IN MY ERA Natural Hair Mask Moisturizing & Smoothing 250ml

£10.79 Sale Save

Item is in stock Only 0 left in stock Item is out of stock Item is unavailable

Adding to Cart Added to Cart

Order & get 11 reward points!

Earn points by signing up for our rewards program

In my Era - intense hydration and smoothness for your hair in the rhythm of mindful care!

In my Era represents everyday, conscious hair care that follows the natural rhythm and current needs of the hair. It’s a balanced approach to hair care – without pressure, without rush – focused on maintaining a healthy look, natural shine and softness. Each step of the routine becomes a moment of relaxation and care that strengthens the hair’s condition and beauty.

The In my Era Moisturising & Smoothing Hair Mask deeply nourishes hair along its entire length, helping restore softness, elasticity and shine. The rich formula, infused with natural nourishing ingredients, provides deep hydration, supports regeneration and helps to tame frizz, leaving hair smooth, manageable and lightweight without weighing it down.

Especially recommended for dry, frizzy, coarse or dull hair. Perfect as part of a conscious hair care routine for hair that needs hydration, smoothness and a natural, healthy glow.

Product is vegan and dermatologically tested.

Ingredients that care for your hair:

  • Baobab oil - a natural emollient that provides deep hydration, smoothness and softness to the hair.
  • Brazil nut oil - helps strengthen hair structure, improves elasticity and adds natural shine while reducing brittleness.
  • Betaine - a plant-based moisturising ingredient that enhances flexibility and softness of the hair.

Directions for use:

Apply the mask to washed, damp hair, avoiding the roots. Leave on for 10–20 minutes, then rinse thoroughly. Use 1–2 times per week or whenever your hair needs deep nourishment and hydration. Perfect as part of your daily hair care routine to maintain healthy, shiny and well-conditioned hair.



Expiry date: min. 3 months unless stated differently in the title or description

Aqua, Cetearyl Alcohol, Stearamidopropyl Dimethylamine, Cetyl Alcohol, Lactic Acid, Butyrospermum Parkii Butter, Dicaprylyl Carbonate, Betaine, Glycerin, Cetyl Esters, Prunus Amygdalus Dulcis Oil, Isopropyl Myristate, Hydrolyzed Ceratonia Siliqua Seed Extract, Panthenol, Adansonia Digitata Seed Oil, Bertholletia Excelsa Seed Oil, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Behentrimonium Chloride, Euphorbia Cerifera Cera, Cetrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Isopropyl Alcohol, Polyquaternium-7, Zea Mays Starch, Tocopherol, Tartaric Acid, Citric Acid, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Parfum, Linalool, Limonene, Acetyl Cedrene, Tetramethyl Acetyloctahydronaphthalenes, Citrus Limon Peel Oil


The product label is the authoritative source of ingredient information. Our website descriptions are based on manufacturer data; despite our best efforts, minor formulation changes by the manufacturer may not be immediately reflected online. 


The product label is the authoritative source of ingredient information. Our website descriptions are based on manufacturer data; despite our best efforts, minor formulation changes by the manufacturer may not be immediately reflected online.