New Makeup Brand at VESA! Get to know PAESE better.

New Makeup Brand at VESA! Get to know PAESE better.

Posted by VESA Beauty on

Paese is a beauty brand that creates unique cosmetics combining make-up with skincare. The brand has its own production facilities and laboratory, allowing it to develop advanced, high-quality cosmetics whose effectiveness is confirmed by independent research institutes.

Their products enhance natural beauty while caring for the skin throughout the day. The formulas contain plant oils, botanical extracts and active ingredients that support a healthy, fresh and radiant complexion.

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Foundations & BB Creams – natural glow and skin-like finish

Puff Cloud Blur Effect Foundation - A foundation that wraps the skin like a soft cloud, adapting to its texture and giving a fresh, radiant look. It provides natural smoothness, a satin finish and all-day comfort.

Long Cover Luminous Illuminating Foundation
 - A luminous medium-coverage foundation that evens out skin tone and gives a fresh, radiant glow. The creamy, highly pigmented formula blends seamlessly into the skin, delivering a natural luminous finish without a mask-like effect or heaviness.

My Skin ICON Mattifying Foundation - Provides a 12-hour matte skin effect with a fresh satin finish. Visibly smooths the skin, reduces the appearance of pores and evens out the complexion.

BB Cream with Hyaluronic Acid – Has an ultra-light texture that melts perfectly into the skin. The formula is rich in active ingredients that help regenerate the skin and improve hydration. The complexion feels silky soft and smooth with a natural satin finish – no mask effect.

Concealers – long-lasting coverage with skincare benefits

Run for Cover Full Coverage Concealer - A concealer providing strong coverage, long-lasting wear and skincare benefits.

My Skin ICON Coverage Concealer - A high-coverage concealer that lasts up to 12 hours without touch-ups. Conceals imperfections and brightens the under-eye area.

Face & Under-eye Powders – soft, smoothing finish

Puff Cloud Under Eye Powder - Extends the wear of concealer, reduces signs of fatigue and visibly smooths the skin without heaviness.

Raspberry Powder - A lightweight setting powder that helps even out skin tone, neutralises dull tones, mattifies the skin, blurs imperfections and extends makeup wear with a soft natural finish.

Barley Beauty Powder - Provides a satin finish. Instantly melts into the skin, extends makeup wear and evens out the complexion. Pores and fine lines appear smoothed.

Cream Contouring – dewy skin sculpting trend

SELFGLOW Cream Highlighter with Glass Skin Effect - Gives a healthy, radiant glow. The lightweight texture blends seamlessly into the skin, enhancing selected areas of the face and body.

SELFGLOW Cream Blush Matte Finish - A multifunctional cream blush with a lightweight texture that doesn’t weigh down the skin. It blends perfectly, giving a long-lasting natural flush that does not fade during the day.

SELFGLOW Cream Bronzer Matte Finish - A creamy texture ideal for building colour depth – perfect for sculpting the face and/or enhancing a sun-kissed look. Easy and pleasant to apply.

Brow Styling Products – laminated brow effect

EYEGASM Transparent Brow Gel - Provides fuller, more defined brows. The precise brush allows easy application and quick styling. Tames brow hairs into the desired shape with a natural finish.

Browstory Brow Styling Soap - A modern transparent formula offering long-lasting hold, easy application and no need for water or fixing liquids.

Eye Makeup Products

Daily Vibe Eyeshadow Palette - 03 Coffee Break - A perfectly curated palette offering endless makeup looks. The shadows apply easily with brush or fingers, wet or dry.

Cheeky Lift-Up Black Mascara - Delivers lengthened and lifted lashes. The specially designed brush reaches even the smallest hairs, creating a fanned lash effect.

SELFGLOW Nude Eyeshadow Palette - A versatile eyeshadow palette perfect for everyday makeup as well as evening looks. Ideal for soft smokey eyes, natural nude looks and more intense colour combinations.

Lip Products – soft shine and hydrated lips

MATTOLOGIE SOFT Creamy Matte Lipstick - A matte lipstick that combines a creamy texture with a matte finish.

NUDElightful Creamy Lipstick
 - A highly pigmented formula that prevents dryness, leaving lips silky smooth and radiant.

Beauty Lipgloss with Peptides, Jojoba Oil & Ceramides
 - A lip gloss with an advanced skincare formula that adds natural shine, smooths lips and enhances their fuller appearance.


Here you can find all Paese products:https://vesa.co.uk/collections/paese

It’s worth trying this brand – high quality and a wide range of shades and finishes mean everyone can find something perfect for themselves!

If you’re interested in how these formulas work in practice during the summer, take a look at our: guide to summer make-up and ‘skin-like beauty’ trends.

This article has been updated in 2026 to reflect the current Paese product range and latest launches available at VESA.

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